Smithfield Foods - - Responsibilities: Lead the development and execution of optimized product content across digital platforms; Partner with brand teams to ensure accurate, complete, and optimized product information across all retailer platforms; Oversee digital shelf audits, resolve content discrepancies, and ensure consistency, accuracy, and retailer compliance; Analyze sales, traffic, content health, and conversion data to identify performance drivers and uncover optimization opportunities; Provide data-driven recommendations to optimize the e-commerce assortment, driving growth and operational efficiency in partnership with Sales and Marketing teams